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Commercial Flooring News

New Product Showcase – Part I

By Annette M. Callari, ASID; CMG

It’s always a pleasure to bring exceptional new products to your attention. Floor coverings continue to push the boundaries of creativity, and here are just a few examples:

MULLICAN-FLOORS_300Mullican Floors has introduced a high-contrast wood grain in their Chatelaine hand-sculpted hardwoods collection. Hickory Natural planks have distinctive light to mid-tone graining that suits both contemporary and traditional interiors. What I particularly like about the character of this floor is how well the warm undertones of the wood coordinate with either warm hues (oranges, reds) or cool (blues and greens). Very versatile.

StonePeak Ceramics has debuted Pascha Wood porcelain planks in an incredibly generous size: 8” x 96”. Consider the possiblities of designing with these “continuous” planks. The visual is a broad brushstroke of rich wood tones gracing your floor. Check it out at

COLOR BY NUMBERSCrossville, Inc. is noted for beautifully designed tile. But here’s something extra available to you that’s pretty exciting. Crossville has paired with Benjamin Moore Paints to develop a fan deck of paint color combinations that complement Crossville’s ‘Color by Numbers’ collection. The collection offers 16 colors that are loaded into their on-line Color Visualizer. This unique design tool will give you not only the closest paint color to match your chosen tile (from the Color by Numbers line), but also designer-level harmonies to use with your tile of choice. It is great fun to play with and simplifies the design process. Choosing coordinating colors for walls and floors is one of the biggest challenges in DIY design. Now you have a great on-line tool to help you design like a pro. See home page to access the Crossville Fan Deck.

J-&-J-INVISION_300J+J Invision deserves some spotlight attention on their new Drama Collection. I would say it’s appropriately named, because these two distinctive patterns do qualify for high drama. One of the Color Marketing Group trend projections for this year forecasted ombre effects making their way into the design market via area rugs, broadloom and textiles. Well here it is! Both patterns play with texture and visual depth. Add to that subtle gradations of color and you have true winners. They give a look of rich brocades, softly aged, to your floor. (see

I am having so much fun writing this blog, it’s hard to draw it to an end. There are more fantastic products to tell you about, so stay tuned for New Product Showcase – Part II. Thanks for reading.